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UG Marketing Officer (Fixed-Term)

City St George’s, University of London - Marketing & External Relations

Location: London
Salary: £33,882 to £40,247 per annum
Hours: Full Time
Contract Type: Fixed-Term/Contract
Placed On: 27th January 2025
Closes: 9th February 2025
Job Ref: PRSV01038

City St George’s, University of London is the University of business, practice and the professions and brings together the expertise and excellence of City, University of London and St George’s, University of London into one institution. The combined university is now one of the largest higher education destinations for London students, combining a breadth of disciplines across health, business, policy, law, creativity, communications, science and technology. Our students are at the heart of everything that we do, and we are committed to supporting them to pursue their career and personal ambitions.

Our research is engaged, at the frontier of practice and has a positive impact on the world around us.

Background

Under the direction of the UK and UG Marketing Manager the post holder will contribute to City, University of London’s marketing activities at undergraduate level. The role entails developing and delivering a range of projects and activities across the undergraduate H.E. undergraduate cycle, including; research and insights, advertising campaigns, email marketing and content creation. The post holder will work in close collaboration with other Marketing Officers, with responsibility to lead on the targeting of either City's UK or international UG audiences.

Responsibilities

A key focus of this role is managing email communications to prospective students, both pre- and post-application, to build and maintain relationships throughout the undergraduate cycle. Other responsibilities include assisting with research projects to identify audience trends and supporting advertising campaigns by writing briefs and collaborating with media agencies and in-house teams to create campaign assets and copy. The role also involves content creation for web, social media, and email, including blogs and videos. Additional tasks include managing data and performance metrics, supporting recruitment events and implementing feedback mechanisms to improve marketing activities.

Person Specification

You will be educated to degree level or equivalent professional experience and ideally hold a Marketing qualification or the willingness to work towards one. You will have previous experience of working in a marketing role with extensive experience of email marketing software (e.g., Dotmailer). The ideal candidate will have an understanding of the UK education system and the undergraduate student journey. You will be well organised with excellent time management and the ability to manage small projects from development to delivery.  Comfortable working alone and as part of a team, you will have excellent communication, proofreading and copywriting skills, along with effective interpersonal skills and a commitment to customer service.

In addition, you must be willing to travel to events across the UK, with flexibility to work evenings and weekends for events as required.

Additional Information

Closing date for applications: 9th February 2025 at 11:59 pm.

City St George’s offers a sector-leading salary, pension scheme and benefits including a comprehensive package of staff training and development.

City St George’s, University of London is committed to promoting equality, diversity and inclusion in all its activities, processes, and culture for our whole community, including staff, students and visitors.

We welcome applications regardless of age, caring responsibilities, disability, gender identity, gender reassignment, marital status, nationality, pregnancy, race and ethnic origin, religion and belief, sex, sexual orientation and socio-economic background.

City St George’s operates a guaranteed interview scheme for disabled applicants.

The University of business, practice and the professions

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