Senior Marketing Officer

The University of London is a leading UK provider of distance and digital education internationally, offering programmes to 45,000 students in 190 countries around the world. Although proudly rooted in London, our community and impact are global.

We are a national leader in the humanities, and we promote their value to society and the economy through knowledge creation and exchange.

We are also a federation of 17 world class higher education institutions, with collaboration at the heart of our ethos. The University of London federation is a collective community of more than 240,000 learners and 50,000 staff, delivering world-leading research across all disciplines.

Our passion for increasing access to education and mobilising the collective power and expertise of the federation is central to our ability to transform lives around the world and address the global challenges of the future.

The Role

Senior Marketing Officer

Working in the Student Recruitment team alongside another Senior Marketing Officer and two Marketing Officers, this role primarily focuses on driving student recruitment for the university’s online and independent learning portfolio through unpaid/organic marketing. This position involves managing multichannel campaigns across email, social media, the website and webinars to guide prospects through the recruitment funnel. Reporting to the Marketing Manager and supporting one Marketing Officer, the post holder will implement marketing strategies informed by data-driven insights to support student enrolment goals and enhance the university’s reputation. 

Success in this role requires strong attention to detail, excellent organisational skills, and experience in creating content for different marketing assets. The successful candidate should have proficiency in using an email marketing platform such as MailChimp or Marketo, alongside excellent communication and interpersonal skills.

For a full role profile, please refer to the job description.

Further information

To be considered for this opportunity, please submit your application and CV (by clicking ‘Apply' at the top of this page) before the closing date at midnight on Thursday 6^th February 2025.  

The University will be unable to sponsor candidates for a visa for this role. Successful applicants must be able to demonstrate their right to work in the UK for the duration of their employment.

The University reserves the right to close the vacancy earlier than the published end date should it receive sufficient applications to warrant earlier shortlisting.

Preferential consideration will be given to the University redeployment pool.

The University currently operates a Hybrid Working framework involving a mix of working remotely and in the office. Typically, the majority of employees will be able to agree to work remotely for up to 60% of their working week, role dependent, however will be required to attend on specific days for training or team meetings.

The University of London is committed to promoting a diverse and inclusive working environment where we can all be ourselves and succeed. We particularly encourage applications from members of Black, Asian, and Minority Ethnic communities as this group is currently under-represented at all levels within the University. All appointments will be made on merit, based on the criteria identified in the job description. 

Pursuing excellence in education and equal opportunities.