CRM and Conversion Officer

The University of West London (UWL) is ranked the best modern* university (non-specialist) in London in the Complete University Guide 2023.

We are the top University in the UK for Student Experience and for Teaching Quality in the Times and Sunday Times Complete University Guide 2024 and University of the Year for Social Inclusion in the Daily Mail University Guide 2024.

The UWL community is a diverse body of students and staff who work together to create an environment of success and achievement. We celebrate the diversity of our staff and promote our values in practice through our commitment to inclusivity, progression, and success.

*University status awarded in or after 1992.

The Department 

This post sits within UWL’s Recruitment and Customer Relationships Team which is responsible for the University’s UK student recruitment and outreach activity and for supporting prospective students from initial enquiry through to enrolment. The Team is part of the Marketing, Recruitment and Communications Department which also includes the Communications, Campaigns, Digital and Admissions Teams.   

The Role  

The CRM and Conversion Officer is part of a small Customer Relationships Team which manages prospective student communications from initial enquiry through to enrolment. The post holder will be responsible for developing, implementing and evaluating communications and activities to encourage prospective student and applicant engagement and conversion. 

The Person 

You will have significant experience of working within CRM and email marketing or campaign management and of working with and manipulating complex data sets to create audience segments. We are looking for someone with excellent communication skills and experience of writing effective and engaging copy. You will be a team player with a proactive, flexible approach and a methodical, systematic way of thinking. Exceptional attention to detail and a high level of IT literacy are essential, as is the ability to manage multiple projects within tight deadlines. 

How to Apply  

To apply click on ‘Apply’ and fill out the application form.

Further information about the application process can be found here: 

https://jobs.uwl.ac.uk/display.aspx?id=1253&pid=0  

Please email hr.recruitment@uwl.ac.uk  if you need any assistance with the application process. 

Interviews are expected to be held in the week commencing 25th November 2024.  

Additional Information  

Read more about working at the University of West London at: 

https://www.uwl.ac.uk/about-us/how-university-works/why-work-uwl 

UWL is committed to having a diverse and inclusive workforce, supports the gender equality Athena SWAN Charter, and is a Disability Confident Employer as well as a Diversity Champion for Stonewall, the leading LGBT+ rights organisation. We welcome applications from all sections of the community to increase diversity in our workforce. 

Candidates must be able to demonstrate their eligibility to work in the UK in accordance with the Immigration, Asylum and Nationality Act 2006.  

This position does not meet the University criteria for Skilled Worker sponsorship.

Please be advised that it is expected that appointment within a grade will normally be at the minimum point. 

We will intermittently review the applications as part of this open advert, therefore if successful, you will be shortlisted and contacted at any time.  

The University of West London reserves the right to close the role prior to this date should a suitable applicant be found.

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