Marketing Campaign Executive (Owned Media)

About the University of East London

The University of East London has been pioneering futures since 1898. In 2023, we celebrated the 125^th anniversary of our founding as the “people’s university”. We are a careers-led university, dedicated to supporting our students to develop the skills, emotional intelligence, and creativity needed to thrive in a constantly changing world.

 We are now in the second half of Vision 2028, our 10-year strategy, which has been developed to transform our curriculum, pedagogy, research impact, and partnerships to make a positive difference to student, graduate, and community success. Our ambitious goal is to become the leading careers-focused university in the UK, one that both prepares our students for the jobs of the future and provides the innovation to drive that future sustainably and inclusively. People are taking notice: we were shortlisted for University of the Year by the Times Higher Education Awards 2023.  In 2024, we are celebrating our Year of Science, which will culminate in our hosting of the British Science Festival in September.

About the Department: Communications, Events & Marketing  

You will be joining a passionate, award-winning Marketing team that produces sector-leading campaigns and content. The team won Marketing Team of the Year at HEIST 2024 and 2020, alongside a huge range of other awards in recent years. The University of East London believes in empowering staff to innovate, be creative, and push boundaries. We are also an inclusive and supportive team that promotes flexible working – the role is hybrid, based in our recently refurbished office at the Docklands campus, and provides opportunities for professional development and progression.

About the Job 

The Campaign Executive is responsible for developing and implementing integrated marketing campaigns that align with the University's goals. They collaborate with cross-functional teams to create compelling content and collateral, manage owned channels, and optimise campaign performance. The role requires strong analytical skills, excellent communication abilities, and a passion for driving results through effective marketing strategies.

About You

We are seeking a highly motivated marketing professional with a passion for marketing to youth audiences, creatively interpreting a major brand, and creating content for social media and the web.

You will be a creative and independent professional with experience in social media and content creation, as well as skills in copywriting and idea generation.

Experience in Higher Education is not essential, but you should understand the power and importance of Higher Education in improving lives, generating social mobility, and addressing major societal challenges. You will be committed to working with colleagues in the External Relations Directorate and across the institution to deliver against the objectives of the role and will have excellent communication and interpersonal skills. The successful candidate will be driven by results, guided by insight, and creatively focused.

BENEFITS PACKAGE

Here are our amazing benefits:  https://uel.ac.uk/benefits-professional-services-positions

At UEL we care deeply about your wellbeing and understand it’s about more than just a salary. It’s about the entire package on offer along with our outstanding work environment and inclusive culture. We know the market rates for this vacancy and will offer a genuinely competitive salary DOE

EQUAL OPPORTUNITIES

UEL is an inclusive equal opportunities employer and is proud of our Equality, Diversity, and Inclusivity achievements, including a zero gender pay gap, being members of Stonewall, and having won Athena Swan awards. We expect all employees of UEL to accept our EDI policy and will not tolerate discrimination in any form.

So, if you’d like to take your career to the next level with us here at the University of East London and are inspired by our environment and committed to success, we want you to apply today!

Please be aware that this advert may close early if we receive a high volume of applications. We encourage you to submit your application as soon as possible.