Marketing Officer - SME - (7914)

Are you a talented marketing professional looking for a new challenge?

An exciting opportunity to join Manchester Met's Centre for Enterprise's marketing team on a fixed term basis has now arisen, and we're on the lookout for someone who can hit the ground running. Based within the B2B Marketing team, you'll support the Marketing Manager in delivering a range of innovative marketing initiatives in line with the University's Road to 2030 Strategy. 

About the role 

Operating at an officer level, you'll: 

• Develop and deliver engaging and impactful strategic and tactical SME activity to support the overall B2B marketing strategy 

• Create a rolling programme of rich media content to encourage business engagement across the Centre for Enterprise and its stakeholders 

• Work with the Head of Marketing (B2B) and the Marketing Manager (SME) to plan, communicate and deliver effective multi-media campaigns and events, sharing good practice and providing relevant insights 

The Centre for Enterprise is a part of Manchester Met's triple-accredited Business School and delivers funded programmes to the region's micro, small and medium-sized businesses. As part of the marketing team, you'll work with colleagues across the Professional Services and Academic teams.  

The multi-award winning Centre for Enterprise supports business leaders to reach their goals through transforming leading research into practical solutions to help them to develop, innovate and grow. The Centre has worked with over 2400 businesses in the North West. 

About you  

• A creative, analytical and forward-thinking marketing professional with sound commercial awareness 

• Career background in content creation within a B2B marketing environment 

• Experience incorporating best practice and opportunities for innovation into the strategic plan 

(For the full list of criteria and benefits, please refer to the job description and candidate pack attached below)

About the Marketing team  

Our integrated Marketing team provides full mix marketing support aligned to the University priorities across education, research and reputation, to help deliver against our strategic objectives. Marketing excellence, impact, and staff development is at the heart of how we work. 

The B2B Marketing team, which sits within the wider Marketing department structure, delivers a targeted B2B Marketing Strategy through the execution of creative, engaging, and impactful multi-media activity. This is aligned with the University's Road to 2030 strategy, and the University's Degree Apprenticeships, Centre for Enterprise and Business Engagement and Partnerships teams.  

You will be expected to work closely with teams across the University including Marketing and the Centre for Enterprise, sharing expertise and best practice. 

This role is initially funded until 31 March 2025 for 28 hours a week. 

To apply, please submit your CV and covering letter to our application portal, ensuring you detail how you meet the relevant criteria. For informal enquiries, please contact Natasha Howells (Marketing Manager-SME) on n.howells@mmu.ac.uk   

Manchester Met University is committed to creating an intentionally inclusive culture of belonging that promotes equity and celebrates diversity. We understand the importance of having a diverse workforce and the benefits it can bring to ensuring diversity of thought and innovation in everything we do. We, therefore, encourage applications from people from ethnic minority groups, disabled people and people who identify as LGBTQ