Marketing Officer- Business Partnering

The Role and the Department

Durham University has an ambitious ten-year strategy (2017-2027) which is built on three pillars of research, education and our wider student experience, but also on our keen sense of community and of inspiring others to achieve their potential. Successful implementation of the strategy is in part dependent on our approach to promoting the University in respect of:

• prospective applicants to our programmes of study – from both UK and international markets;
• potential partners in teaching and research;
• current and potential collaborators in business and industry;
• current and future alumni;
• potential employers of our graduates;
• national and international policymakers and influencers.

The over-arching ambition is to achieve a step-change in awareness and reputation of Durham University globally.

The role will sit within the Marketing and Communications Office and report directly to the Senior Marketing Manager - Business Partnering. The responsibility of the Business Partnering function is to develop relationships with, and support its internal clients (professional staff and academics) from across the university to meet the objectives as set out above, through the provision of marketing expertise and delivery of targeted marketing campaigns and support.

To achieve this, the Marketing Officer - Business Partnering will support the function in establishing strong working relationships with clients from across the University and work collaboratively with the wider Marketing and Communications Office, utilising expertise to develop and deliver, amongst others:

1. marketing our programmes to, and assisting with the recruitment of home and international students;
2. promotion of the University brand, academic research and USPs to multiple stakeholders and influencers locally, nationally and internationally
3. Promotion of the university brand and Proactive management of the University’s global reputation Through engagement with key audiences – both internally and externally

The role-holder will work within the Marketing and Communications Office in collaboration with:

• Other colleagues in the Marketing and Communications function.
• Other colleagues within Faculties/Professional Services and Colleges.

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