Social Media Officer

Are you experienced in working with social media in a complex organisation, including content creation and trend development, using a variety of platforms and channels? 

Do you have excellent communication skills, with an ability to work flexibly and creatively?    

If the answer is yes, then the role of Social Media Officer could be ideal.

Based in the Communications team, as a Social Media Officer, you will be responsible for sourcing, producing and scheduling engaging and sharable social media content across a number of key University platforms and accounts.

You will handle most of the day-to-day management of our core feeds, posting high-quality, channel-specific content in line with strategic objectives and will continue to boost engagement and reach with our content through creative applications of the University’s brand.

As Social Media Officer your duties will include to:

• Produce both proactive and reactive content in line with agreed campaign plans and emerging opportunities
• Identify story opportunities for social media from across the University, working closely with the News & Press and PR Campaign teams to create social-specific angles on Kent news and activity
• Oversee day-to-day management of the University’s core social media feeds
• Act as a point of contact for social media queries, advising, training and supporting colleagues and the wider University to develop their social media presence
• Support the Social Media Manager with producing regular analytic reports on our social media performance, tracking and summarising performance data across our feeds and adjusting tactics accordingly

The successful candidate will have/be:

• First degree/equivalent or equivalent relevant experience in a similar role
• Expertise in using social media to achieve strategic objectives within a complex organisation, across a range of platforms and channels
• Excellent content production skills, including basic photography and video shooting and editing skills
• An understanding of brand and an ability to create content in line with brand guidelines
• Excellent communication and interpersonal skills, with the ability to build effective working relationships

What we can offer in return:

As a member of our team, you can expect a friendly, open and collaborative working environment and support in your development and wellbeing. You'll enjoy a range of great staff benefits including:

• Hybrid working options allowing a flexible blend of office and home working (to be agreed in line with business needs) 
• 43 days' leave per year (personal leave, bank holidays and additional days allocated for the Christmas period, pro rata for part-time staff)
• Excellent pension scheme with generous employer contributions
• Corporate employee-funded healthcare plan, in partnership with Benenden Health

For more information about what you can look forward to if you join us, visit our dedicated webpage: Working at Kent

We are ambitious for our people, our communities and the region we serve – join us in making the world a better place. Visit our website for more on who we are: http://www.kent.ac.uk/about/

Please see the links below to view the full job description and to apply for this post. For further information regarding the application process, please contact peopleserviceshr@kent.ac.uk quoting reference number CSF-1009-24.

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